Benefits: All the 'wow-factor', with the lowest possible cost to the business
Although Hikvision consultants helped to design the solution, Jashanmal put out an open tender for the solution rollout. After a competitive bid process, Systems Integrator Magnus Technologies was chosen to deliver the solution, with foundational LED and LCD technologies provided by Hikvision.
"Retail is an extremely price-sensitive industry, and we need excellent value across our entire supplier ecosystem," says Dinesh Dhingra. "With Hikvision, we didn't just get great technical and design advice. We also met our requirements in terms of cost-effectiveness and best value, which is a critical requirement across all our in-store innovation projects."
Close collaboration for a seamless deployment at the showroom
Hikvision and our partners collaborated extremely closely on the project with Jashanmal to ensure fast, seamless delivery.
Sachin Srinivasan, Hikvision Project Manager, says, "The unique contour of the showroom's arches meant that we had to work closely with the store and our other delivery partners at every stage of the manufacturing and deployment process. The end result was a stunning artistic LED display that attracts more customers into the Jashanmal showroom, boosting footfall in the store and, as a result, conversion as well."
Increased competitive advantage for Jashanmal in Dubai
Partnering with all the top brands in the Middle East, Jashanmal already has a winning retail proposition that keeps customers coming back for more. However, by collaborating with Hikvision and Magnus Technologies, the store has also achieved the brand expression it was aiming for to attract more customers than ever into its showroom at Dubai Festival City Mall.
"The new commercial display solution delivered by Hikvision has been attracting a lot of attention,"says Dinesh Dhingra. "Our leading products and brands are now backed up by an equally compelling, exciting in-store experience for our highly discerning customers."
For more information about Hikvision Commercial Display solutions and technologies, please contact us today.